- Program Details
Learn how to enhance your organization’s ability to effectively identify, develop and deploy new products and services.
Success in developing and deploying new products depends, in large part, on providing products that can compete on a global level in existing and new markets. Effective new product management is a critical factor in the success of a new product or service.
The Master of Science in New Product Management (MSNP) degree program provides students a framework to enhance an organization’s ability to effectively identify, develop and deploy new products and services. You will learn how to apply the tools and knowledge needed to find the products and/or services that are aligned with the unique strengths and position of an organization. Further, the MSNP will prepare you to identify and capitalize on both domestic and international product markets.
Faculty members have extensive business experience, and the faculty-to-student ratio is kept small to allow interaction among faculty and students. Most faculty members have a Ph.D.
Admission Checklist and Requirements
MSNP Co-Program Directors
For more information, contact:
Graduate & Professional Education
MG‐600 Management Principles
MG‐610 The Application of Statistics
MG‐620 Finance and Accounting
MG‐631 Research and Writing (Module 1)
MG‐632 Research and Writing (Module 2)
MG‐633 Research and Writing (Module 3)
MG-645 Operations and Systems Management
MG‐660 Applied Organizational Behavior
MG‐670 Marketing Management
MG‐800 Strategic Management
SUBTOTAL: 24 credits*
MSNP specialization courses:
MG-770 New Product Management
MG-765 Managing New Product Development Teams
MG-745 Strategic Technology Development
MG-776 Advanced New Product Management
MG-750 Knowledge Management
SUBTOTAL: 15 credits*
Culminating Experience (choose Thesis or Project):
MG-8041 New Product Management Thesis
SUBTOTAL: 6 credits*
MG‐xxx Graduate Management Elective
MG-880 New Product Management Final Project
SUBTOTAL TOTAL: 6 credits*
PROGRAM CREDITS: 45 quarter credits*
*MSOE follows an academic quarter system. The 45 quarter credits required in this program equate to approximately 30 semester credits of contact and class time.
Objectives and Outcomes
Graduates of the program are:
- capable of leading the creation of value through new product and new process development.
- innovators who create new value through the development of new products, services and processes manifest in the form of entrepreneurship; and emergent from within as intrapreneurship.
Successful students in this program will:
- be able to synthesize classic and contemporary management theory to create solutions to management challenges.
- have the knowledge and skills necessary to lead and manage the new product development process.
- be able to apply management methods, concepts and theories in existing and new situations.
- have an understanding of innovation, approaches to management and methods to simulate creation of new value.