Helping you solve the new product challenge
Every successful organization places an emphasis on innovation and new product/service development to meet customer's changing needs and for revenue growth. These organizations also place a parallel emphasis on process development and process improvement for productivity and profit improvement. Innovation, entrepreneurship and product/service development comprise some of the most important value-creating initiatives in every organization.
The MSNP degree gives you the framework to enhance your organization's ability to effectively identify, develop and deploy new products and services. You will learn how to apply tools and knowledge needed to find the products and or services that are aligned with the unique strengths and position of your organization, including reputation, capabilities (current and future), market opportunities, and resources.
Creating New Value
You will focus your energies and studies on the creation of new value through new product and new process development. This will involve understanding and applying the processes that creates new value through the development of new products, services and processes.
This degree prepares you to identify and capitalize on both the domestic and international product markets as well as to explore avenues to retain knowledge, jobs, and technology in the United States.
Leading Innovation
When you complete this degree, you will be poised to be the innovation leader in your organization, or be ready to move forward as an entrepreneur. Our curriculum provides you with a core of management and technology courses, complemented by specialty courses in new product development processes, new product management, new product team building, and knowledge management, to name a few.
Innovation goes beyond just the development of products. It also entails analyzing business processes and applying innovative thinking to the way things are done in the organization. Being an innovation leader puts you at the forefront of your organizations future.
The MSOE Advantage
An MSOE master's degree is valued throughout the business world, whether it is locally, regionally, or nationally. That's because our graduate are accustomed to meeting uncompromising standards and delivering results.
Class sizes are small, typically fewer than 25 students, which gives you more personal interaction within the classroom. Professors with extensive industry experience are in the classroom, no TAs. They bring real-world experience to the classroom.
Classes are available at MSOE's main campus in downtown Milwaukee and in Neenah, serving Fox Valley students.
More Information Program Director:
Prof. David Schmitz
Do you have questions about this program or the application process? Contact our Graduate Program Associate for assistance!
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Katie Gassenhuber |






