20 LinkedIn Mistakes to Avoid
Posted 12/07/2010 9:55 AM
If you are not currently utilizing LinkedIn (www.linkedin.com ) as one tool of your job search, you should be. Over 85 Million professionals are involved. Maximize your leverage by avoiding these 20 common LinkedIn mistakes:
Building Your Profile
1. Not personalizing your LinkedIn public profile URL.
2. Not including a photo.
3. Not adding links to websites or web pages.
4. Not having a searchable professional headline that brands your unique promise of value and resonates with your target audience.
5. Having no (or only 1 or 2) recommendations.
6. Not immediately generating chemistry in the Summary section with value proposition and differentiating positioning statements.
7. Not including your “Interests” in the Additional Information section at the bottom of your profile.
8. Not reinforcing your executive brand throughout your profile.
9. Not proofreading and re-proofreading and having someone else proofread your profile for typos and grammatical errors.
10. Not having a 100% complete profile.
Working Your LinkedIn Membership
11. Not updating your profile regularly.
12. Neglecting LinkedIn Groups.
13. Inviting people you don’t know at all to join your LinkedIn network.
14. Automatically accepting invitations to join someone’s LinkedIn network.
15. Not personalizing the default invitation to connect message.
16. Not including a link to your LinkedIn profile within your email signature.
17. Promoting yourself (or product) too heavily in LinkedIn Groups.
18. Not checking out LinkedIn company profiles.
19. Overlooking the LinkedIn Jobs tab.
20. Not diving into LinkedIn Answers.
For details about each of these mistakes, click here:
http://newgradlife.blogspot.com/2010/03/20-common-linkedin-mistakes-online-job.html
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| Erik Oswald | Mary Spencer | Cathlyn Ferraro |