MSOE is an inclusive community of students, faculty and staff dedicated to continuous individual exploration and the academic freedom to explore fields of interests. We have a passion for engaging members in a respectful, responsive and ethical manner while providing opportunities for personal and professional growth. We extend this ethos beyond our campus by cultivating sustainable and mutually beneficial relationships that transcend the expectations of our partners.


Strategy 1: Create a culture that embraces MSOE’s shared values.

a. Create and staff an Office of Campus Culture.
b. Complete a cultural assessment.*
c. Engage the community in implementing the ideal culture through seminars, workshops, retreats or other deliberate training sessions.
d. Continuously reinforce and sustain culture with language, celebrations and events that align with our shared values.

*Indicates year-one action

Strategy 2: Increase opportunities for meaningful and significant student, faculty and staff interactions.

a. Provide common spaces that allow for and promote faculty, staff and student interaction.
b. Provide opportunities for faculty and staff to collaborate with students in curricular and co-curricular experiences.
c. Provide opportunities for faculty and staff to engage/collaborate.
d. Commit to the resources required for optimal class size for student outcomes while utilizing the highest quality faculty.
e. Continue to incorporate high-impact educational practices throughout campus.

Strategy 3: Increase awareness of MSOE throughout the communities we serve.

a. Complete analysis to determine key audiences to meet marketing objectives.*
b. Engage marketing and public relations staff to develop a reinvigorated and comprehensive marketing plan to support MSOE’s strategic priorities.
c. Engage MSOE community to clearly articulate the MSOE brand (i.e., achievement of the mission) to all stakeholders.*
d. Engage and support student organizations in community outreach events throughout southeast Wisconsin and in competitions throughout the U.S. and the world.
e. Launch, maintain and continually enhance the MSOE website.*
f. Identify opportunities to increase outreach at industry events (e.g., conferences or trade shows).

*Indicates year-one action

Strategy 4: Increase community engagement to foster deeper connections between MSOE and educational, corporate and community organizations.

a. Explore additional opportunities for attracting and engaging PLTW students from Wisconsin and beyond.*
b. Explore additional educational partnerships with area colleges and universities.
c. Engage civic leaders as necessary to further the MSOE mission.
d. Develop a plan to better engage the community surrounding the MSOE campus.

*Indicates year-one action

Strategy 5: Increase alumni involvement to better connect them with one another and with MSOE.

a. Reinvigorate the alumni relations plan.*
b. Engage the Alumni Association board to develop a long-term plan to improve benefits and opportunities for alumni.
c. Strengthen engagement with the Alumni Association.
d. Maintain a commitment to lifelong learning and preparedness of our alumni through robust professional education offerings and career counseling that serve their expressed needs and the demands of a continuously changing market.

*Indicates year-one action

Strategy 6: Ensure satisfaction of our stakeholders in their interactions with MSOE.

a. Develop a single contact (or portal) for educational, corporate and community organizations to use for engaging with MSOE.*
b. Develop communications plans to streamline internal and external partnerships.
c. Work with the administration, faculty and staff to maximize the impact of the Career Services Office for alumni, students and corporate partners.
d. Research and implement best practices for a portal for disseminating communication across campus to stakeholders.

*Indicates year-one action

The KPIs to Measure our Commitment: